More and more studies show how the purpose of one’s work has a significant impact on workers, especially young people. Enhancing it, highlighting the values and objectives to which it is linked, becomes essential to improve the commitment and productivity of employees in the short term but also, consequently, their retention in the long term. It is essential for companies to respond concretely to this new challenge, launched by their people and made even more significant by the transformations brought by the systemic crises of recent years.

What are the implications and advantages for companies in enhancing the objective of their work? Why is the meaning of work and the organizational mission important for the well-being of an organization? And how to transmit them concretely to people?

During this meeting with Katie Bailey, international expert in organizational practices, leadership and human resources, participants will have the opportunity to address the issue from a strategic and operational point of view.

In the first part of the meeting participants will explore: the importance of a clear definition of "purpose at work" and, at a strategic level, what are the benefits for organizations in defining a clear purpose that resonates with employees.
In the second part, in a more practical perspective, participants will have the opportunity to explore ways in which they can pass on the company’s "mission" to their collaborators, encouraging an alignment between "individual purpose" and "organizational purpose" and promote the factors that ensure the well-being of the individual and the growth of the company’s global productivity.