Wednesday, February 15, 2023 (10 am - 1 pm) Meeting

AGGIORNAMENTO PERMANENTE
IN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

ERG - Torre WTC Via De Marini, 1 - 16149 GENOVA

The need for a rapid ecological transition to combat climate change is pushing more and more companies to pay more attention to environmental and ethical issues, coming to question exclusively profit-oriented business models. Many companies, even in the face of measures taken by governments, begin to put their impact on society and territory at the same level of their profits, following the principle of shared value. In this sense, the "Benefit Corporations" movement, born in the United States and increasingly widespread in Italy and the rest of the world, is an example of the success of a sustainable capitalist model.
 
What does it mean to become a B-Corp and what are the differences with traditional companies? How is it possible to pursue social and financial environmental objectives and, at the same time, to make the company grow? Who chose these sustainable business models and what results did they achieve? 
 
In this meeting, participants will be able to discuss with Christopher Marquis, Professor at the University of Cambridge expert of sustainable global enterprises and author of the book "Better Business: How the B Corp Movement Is Remaking Capitalism". The author will focus on how a group of companies, while becoming B-Corp, has chosen to give the same importance to workers' rights, community impact and environmental management as financial shareholders. He will analyzed a few case studies of Italian and international companies that have successfully joined the B-Corp movement, creating benefits for the environment and society but, at the same time, also for their business. Finally, he will examine and compare global trends and other sustainable business models. 

  • the B Corp movement: a business model that will replace capitalism?
  • Italian and international case studies 
  • what other global trends and sustainable business models?

Speakers

Christopher Marquis

Professor of Chinese Management at Cambridge Judge Business School and author of Better Business

Sonia Ziveri

Chief Sustainability Officer, Davines

Programme

February 15, 2023
10 am - 11:30 am Doing business in a more ethical and sustainable way: the B Corp model
11:30 am - 11:50 am
11:50 am - 1 pm

Documenti dell'incontro

Nota informativa

AGGIORNAMENTO PERMANENTE
IN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Nota informativa

Kit

AGGIORNAMENTO PERMANENTE
IN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Kit

Documents

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Il movimento B Corp. Un capitalismo sostenibile per un mondo

Christopher Marquis

Giunti

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Purpose + profitto. Come le aziende possono migliorare il mondo e veder crescere gli utili

George Serafeim

Egea

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Effect of B Corp Certification on Short-Term Growth: European Evidence

Valerie Paelman, Philippe Van Cauwenberge, Heidi Vander Bauwhede

Sustainability 2020

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

The Stakeholders’ Perspective within the B Corp Certification for a Circular Approach

Stefano Poponi , Andrea Colantoni , Sirio R.S. Cividino , Enrico Maria Mosconi

Sustainability 2019

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Rapporto di sostenibilità 2021/2022

Stefano Poponi

Davines Group

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Driving Sustainability Through Organizations

Christopher Marquis

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

I limiti alla crescita. Rapporto del System Dynamics Group del MIT per il progetto del Club di Roma sulla difficile situazione dell’umanità

Donella Hager Meadows, Dennis L. Meadows, Jorgen Randers, William W. Behrens III

Lu.Ce

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Un'impresa possibile. I nuovi modelli di business B Corp e Società Benefit per rigenerare noi e il nostro pianeta

Paolo Di Cesare, Eric Ezechieli

Aboca

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Getting to Diversity. What Works and What Doesn’t

Frank Dobbin , Alexandra Kalev

Belknap Press

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Davines’ B Corp journey

Sonia Ziveri

AGGIORNAMENTO PERMANENTEIN PERSON
Doing business in a more ethical and sustainable way: the B Corp model

Viaggio Amsterdam - Nota informativa e scheda di adesione

The European House - Ambrosetti

Video of the meeting