In the global race to adopt artificial intelligence, all companies are being called upon to take action and integrate this profoundly transformative technology into their structures and processes.
However, without the right guidance, AI implementation projects risk stalling—or worse, generating unintended and potentially harmful effects for the organization.

During this meeting, participants will have the opportunity to explore the key reasons why AI adoption projects often fail. The goal is to help them identify the most common mistakes, avoid them, and understand the critical levers needed to successfully drive AI implementation within their own organizations.

The discussion will be enriched by the direct testimony of Pirelli, a global leader in its industry and one of the pioneering companies in the use of AI in the manufacturing and industrial sectors. Participants will gain first-hand insight into the company’s journey: a clear, systemic vision that spans from strategic planning, to selecting the right solutions, all the way to the concrete deployment of AI.