The rise of Artificial Intelligence, the growing complexity of the information ecosystem, and a deepening crisis of trust in content are fundamentally reshaping the role of corporate communication. In this landscape, storytelling is no longer merely a narrative tool, but rather, it has become a strategic leadership lever, capable of shaping perceptions, decisions, and behaviors in increasingly fragmented, high-uncertainty environments. For Chief Communication Officers, the challenge is not simply adopting new technologies, but rethinking how to craft stories that are credible, persuasive, and authentic in the age of AI.

The Communication Global Summit 2026 will be an exclusive forum bringing together global executives, academics, and international experts to explore how storytelling is evolving, and what strategic choices are required to lead communication today, and tomorrow.

Topics on the agenda:

- Augmented Storytelling: how to leverage AI to scale content production while preserving a distinctive, consistent brand voice
- Verified Authenticity: how to build and defend trust, credibility, and authenticity in the era of deepfakes and disinformation
- Persuasion Science: how to craft narratives that genuinely shift opinions and drive behavior

Further details to follow.