Monday, September 16, 2024 (1:00 pm - 5:30 pm) Meeting

AGGIORNAMENTO PERMANENTE
IN PERSON
The critical role of human relationships for business in the GenAI era: how to harness them, how to empower them (with networking lunch)

Starhotels Rosa Grand Piazza Fontana, 3 - 20122 MILANO

In an era of artificial intelligence and increasingly depersonalized and automated business transactions, the role of business-to-business relationships will become increasingly central.

Paradoxically, this means that human interactions, when present, will require the building of trust more and more quickly. With this in mind, it is interesting to delve into the potential advantage given by Italy's already strongly relationship-driven culture.

How to create valuable relationships in a society of increasingly digital interactions? How to build a solid relationship with customers, partners and investors by modulating it to their values? What can Italian culture offer from this point of view?

During this meeting participants will have the opportunity to interact with Jann Martin Schwarz, founder of LinkedIn's B2B Institute, and delve into the growing importance of relational capital. 

Specifically, they will discuss:

  • why relational capital will be critical in the age of AI
  • building relationships with large companies: building collective confidence when decisions are made by a group of people
  • the case of Italy: enhancing the Italian relational attitude strategically
  • what can be learned from relationship building at the world's best restaurants.

Speaker

Jann Martin Schwarz

Senior Fellow LinkedIn, Fondatore B2B Institute

Programme

September 16, 2024
1:00 pm - 2:30 pm
2:30 pm - 3:30 pm Relational capital as a competitive advantage
3:30 pm - 3:45 pm Debate
3:45 pm - 4:00 pm Break
4:00 pm - 5:00 pm Building relationships based on trust
5:00 pm - 5:30 pm Debate

Documenti dell'incontro

Nota informativa

AGGIORNAMENTO PERMANENTE
IN PERSON
The critical role of human relationships for business in the GenAI era: how to harness them, how to empower them (with networking lunch)

Nota informativa

Kit

AGGIORNAMENTO PERMANENTE
IN PERSON
The critical role of human relationships for business in the GenAI era: how to harness them, how to empower them (with networking lunch)

Kit