In recent years, the frequency and intensity of crises affecting businesses, institutions, and society have grown significantly: cyberattacks, industrial accidents, reputational scandals, health emergencies, and social tensions can erupt at any moment, testing leaders’ ability to communicate effectively and maintain the trust of stakeholders and the public.

The goal of this session is to understand how to prepare for crisis communication and how to exercise clear, credible, and resilient leadership under pressure.
Leading the discussion will be Angela Billings, Veteran PR and Career Military Communication Expert and author of Command the Crisis: Navigate Chaos with Battle-Tested Public Relations and Communication Strategies, who will share insights drawn from her extensive experience in war zones and high-stakes corporate environments.

Key discussion points include:

• How to respond to a crisis with authenticity and control the narrative from the very first moments.
• Lessons in leadership and communication from the field, in contexts of chaos and extreme uncertainty.
• The three most common mistakes leaders make when facing a crisis — and how to avoid them.
• 5 Steps to Command Your Crisis – a practical framework for handling emergencies with clarity, consistency, and decisiveness.