Managers and entrepreneurs are required on a daily basis to influence different stakeholders, navigate difficult conversations and reach agreements in increasingly complex environments. The ability to understand people and the context in which they operate is therefore a crucial driver of results and long-term relationships.

Drawing on his experience in the world of intelligence and espionage, Jeremy Hurewitz will demonstrate how observation, active listening and the ability to ask the right questions can become practical tools for better understanding counterparts, identifying their interests and motivations, and effectively influencing negotiation dynamics. The meeting will offer a practical perspective on how turning knowledge of the other party into a greater capacity for influence can lead to more effective and sustainable negotiation outcomes.

By the end of the meeting, participants will have:

• developed a stronger ability to read people and the context, recognizing signals, dynamics and potential levers of influence;
• explored listening and conversational techniques to gather information, uncover interests and motivations, and build relationships based on trust;
• acquired tools to manage difficult conversations and conflict situations, maintaining effective relationships even in high-pressure environments;
• explored influence and negotiation strategies aimed at creating mutual value, reaching sustainable agreements and achieving better results.